Friday, June 13, 2008

SAN FRANCISCO (AP) - Yahoo has hired Internet search leader
Google to sell some online ads in hopes of boosting its profit.
 

Yahoo announced the plans after its stock plunged 10 percent on
news that its efforts to revive takeover talks with Microsoft had
hit a dead end.
 

Yahoo is now counting on Google's superior moneymaking system to
appease its angry shareholders as it tries to fend off a
shareholder mutiny being led by activist investor Carl Icahn.
 

By using Google's superior advertising technology, Yahoo
believes it can boost its annual cash flow by 250 million to 450
million dollars in the first year of the deal.
 

The partnership could last up to 10 years if it can win
antitrust approval.

 
 
 
 (Copyright 2008 by The Associated Press.  All Rights Reserved.)